Home » Creating the Innovation Culture: Leveraging Visionaries, Dissenters and Other Useful Troublemakers by Frances Horibe
Creating the Innovation Culture: Leveraging Visionaries, Dissenters and Other Useful Troublemakers Frances Horibe

Creating the Innovation Culture: Leveraging Visionaries, Dissenters and Other Useful Troublemakers

Frances Horibe

Published December 30th 2010
ISBN : 9780470156711
ebook
262 pages
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 About the Book 

Why dissenters can be an organizations most valuable asset and how to transform dissent into innovationInnovation is essential to competitive survival in todays global marketplace. But in the majority of traditional organizations, innovators areMoreWhy dissenters can be an organizations most valuable asset and how to transform dissent into innovationInnovation is essential to competitive survival in todays global marketplace. But in the majority of traditional organizations, innovators are perceived as counter-productive dissenters, single-minded troublemakers who are difficult to manage and politically naive. Written by a leading international expert on change management, this groundbreaking book explores the vital link between the need for innovation in the e-business world and the new role of dissenters as agents for constructive change. With the help of numerous case examples and anecdotes, Frances Horibe helps managers appreciate the value that dissent can bring to an organization, and she provides proven strategies and hands-on advice on how to encourage innovation and manage creative dissent, while avoiding paralyzing conflicts. Readers learn about the new role of managers as political handlers who help develop and support new ideas and sell them to senior management, and much more.